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LEVI’S® ORANGE TAB LAUNCH

Once again, we had the privilege to work with the Levi’s Brand Team in Malaysia to conceptualise and run an intimate media gathering at the brand new Levi’s Store at Pavilion Elite, Kuala Lumpur. The brief was to get members of the media, friends and business partners of Levi’s Brand Malaysia, to come on a journey with us, at a festival-like set up, set against and inspired by the brand’s long lasting involvement and presence in music festivals since way back during Woodstock. And what better yet was the timely launch of the Levi’s Orange Tab.  We brought back the old school photo booth, with a twist – a live interaction between the photographer and the guest. There was the good old vending machine, dispensing random Levi’s goodies (What a treat!) after going through an audio visual journey on the story and heritage centered around Levi’s Orange Tab. Drinks, food, fashion showcase and loads of cameras (and phones) clicking away. Our guess was that  everyone had a good time with these pictures and video here to prove it! The Huff and Puff team definitely had a blast, whilst living in Levi’s! KUDOS to all our friends and partners who made this happen; including VPYP who was our hidden photographer interacting with our guests. And not forgetting the whole team at Levi’s Brand Malaysia who packs a punch of energy and enthusiasm! #huffandpuffteam #liveinlevis #liveinlevisMY #LevisPavilionElite #LevisOrangeTabMY

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